What is the purpose of the right to data portability?

The right to data portability is primarily designed to empower individuals by allowing them to easily transfer their personal data from one data controller to another. This principle is crucial because it facilitates consumer choice and competition among data controllers. Individuals can take their data—such as preferences, transaction history, and other personal information—and move it to a different service provider if they believe that alternative services can better meet their needs. This not only encourages innovation in the marketplace but also enhances user control over their personal information.

This right is aligned with the broader goals of data protection regulations, such as the General Data Protection Regulation (GDPR), which aims to reinforce individual rights and promote greater accountability among organizations that handle personal data. By enabling smoother transitions between services, the right to data portability directly supports an individual's autonomy in managing their personal information.